With so many options for business opportunity seekers, how can you make your offer the one to stand out? It can be difficult to attract new subscribers to a list or to your site. You truly have to make your visitors an offer that they can’t refuse. Now, coming up with new ideas is a challenge, most of the bases have been covered. But, think of the sites that you return to again and again yourself. What is it that draws you there? Chances are, there’s excellent and informative content, special offers and maybe biz leads that you can take advantage of.
What’s In It For Me?
Ah, the proverbial question for all time. Everybody wants something, especially when it comes to business opportunity leads. Make sure that your content relates to the focus of your business. Some of the most successful sites are able to make great offers that are irresistible. How about a free mini email course? This is an extremely popular way to build your business email list. All you have to do is create an online course that will be attractive to those on your database mailing list and then split it up into emails that you send out automatically every day or every week.
If you choose this method of interacting with your business opportunity seekers, then be sure that the content stands out. It shouldn’t be a pushy sales campaign or something that seems too good to be true. Each segment of the series should lead into the next, so that readers are compelled to keep reading your emails and stay on your database mailing list. Authenticity and an informative yet friendly tone will go far in this scenario.
Don’t Forget Me When I’m Gone
Sending out a regular email newsletter to your database mailing list is a great way to keep your company visible. It can’t be said enough, building familiarity builds trust. You certainly have to back that trust up with something tangible, but regular contact with your business email list will keep those business opportunity seekers interested in what you have to say. Become a “household name” in your niche and start to be recognized as an expert. If you can’t produce regular quality content, it is worth it to outsource the work, just to keep the volume coming.
Sending out an email newsletter to your database mailing list is perfect—you already have their permission to send it and they have subscribed to your list, indicating that they want to hear from you. Now, it’s up to you to keep their attention and give them what they want!
Online email mini courses and regular newsletters to subscribers can make your business stand out in the crowd. Get to work!